Neuron Mobility - Australian Market Entrance
The Better Cities Group were commissioned to develop a market entrance proposal for the Australian market and assist with government relations.
URBAN MOBILITY EVOLUTION
The evolution of personal urban mobility continues with worldwide implementation of electric scooter hire systems. These systems have been successfully implemented since 2017 in North America, Europe and Asia. Electric scooter hire systems provide the opportunity to strengthen and add value to the existing transport network by improving last mile and personal mobility options.
Electric scooters are made available for individuals to hire the scooters for an allocated time. In the case of Neuron, users download the Neuron app on their smart phone to unlock the scooter and are charged for as long as they use the scooters. Neuron has a number of options for where scooters are to be left once the trip is finalised. The best option is deployed dependent on the local context.
Neuron is a personal mobility company based in Singapore which has expanded its services from Singapore to Bangkok, Chiang Mai and Malaysia over the last year. They have a strong track record in collaborating closely with local governments and tailoring deployment methods which add the most value to the transport network.